Do not compete with the lowest prices, lowest wages, cheapest services - you will not live in succsess, you will suffer, you will work hard to earn cents. Tell this to your various types of competitors so they don't compete in bad ways. Let's say you have lowered the price of everything (not some) too much - so that you can barely survive yourselves and the competitors barely survive. Price competition will always exist, but try to make them with universal well-being for all. Let's say a plumber works for $15 a day, enough only for despair with vodka. Raise prices necessary for your well-being - the amount of orders will still adjust you to a normal price, not too cheap, and not too expensive. It's better to place ads on all national advertising portals or perform long-term success advertising on the radio. Selling too cheaply for 10 cents can lead to the suffering of all your company's employees. Work for well-being, not for quantity - don't compete in bad ways, don't work as cheaply as the impoverished Somalis, Africans. Everyone will earn more, there will be greater purchasing power. This will lead to easier payment of taxes over time (heating, water, electricity, others), all savings - cars will be easier to buy, with everyone's income rising (it is recommended to increase it 3 times over time). Establish your price for your sufficient well-being, not too low, and not too high. For the state with a point, it is necessary to release more money into circulation each time for entertainment and exchanges. Money is just a means of exchange - nothing more. Their exchange to each other must be sufficient, not fuss about $10 throughout the country. The word leads to efficiency, diligence, and the development of the country (not like Africa).